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We want to hear from you!
The County of Wellington is working with Ipsos to conduct a satisfaction survey by telephone (cell phone and landline) and direct mail. The survey will begin in late April and run until late May. Select residents will be asked to share their experiences with County programmes and services.
The results of the survey will help the County better understand the needs and expectations of residents and will accompany the County’s 2023 Strategic Plan.
The satisfaction survey will identify opportunities and challenges for County Council to address. We want to continue to deliver and improve responsible public service to our diverse communities.
The results of the survey will be made public this summer.
Survey Participants
Ipsos will mail 5000 letters to a random selection of households and 400 residents will complete the survey by phone. Households will be selected at random within the County of Wellington so that we can accurately represent and understand the experiences of residents. Quotas and statistical weighting will be applied to the survey sample to ensure representativeness according to key demographic data from the most recent census. This is a common approach for conducting statistically valid surveys of this kind.
For the mail survey, Ipsos will utilize a list of all residential address provided by Canada Post to randomly select households to participate. For the phone survey, both landline and cell phone households will be randomly selected from phone directories of the County.
Completing the Survey
Selected households will receive an invitation letter in the mail with a link to complete the survey online or a phone number to contact Ipsos to complete over the survey over the phone.
For the phone survey, both landline and cell phone households will be randomly selected from phone directories of the County and will be called directly from an Ipsos representative.
| Frequently Asked Questions about the County of Wellington Satisfaction Survey |
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Why should I participate in the survey? It is important for you as a resident to have the opportunity to share feedback about your experience with the County of Wellington. The survey will ask questions about a number of different topics including quality of life, importance and satisfaction with programs and services like roads and recreation programs offered by the County of Wellington, and more. How will the results of the survey be used? Results from the County of Wellington Survey will be used by the County governing bodies to evaluate and improve programs and services offered to residents and inform strategic decision making and business planning. How was I selected? Your household was selected at random from a list of all households within the County of Wellington so that we can accurately represent and understand the experiences of residents. This survey is being conducted through a random sampling of residents in the County to avoid bias in the survey results. This is a common approach for conducting statistically valid surveys of this kind. Are answers confidential and private? Any information you provide will be kept confidential as required by law. All collected data will be used for research purposes only. |
More Questions?
For further questions related to the Ipsos survey, fill out the below form. A representative from Ipsos will be in touch.
For questions about the collection, use, and disclosure of the survey information please contact the County’s Manager of Privacy and Information at: 519.837.2600 x 2528.
